About
HMG
Company Overview
Business Type: HMG is a Sponsorship Marketing & Brand Partnership Agency with a Core Focus on connecting brands with professional sports teams and combat sports organizations through strategic partnerships and high-impact sponsorships. HMG also works closely with streamers and social media content creators by connecting them with brands looking to connect with more targeted demographics in today's media marketplace.
Mission Statement
To deliver meaningful, revenue-driving partnerships by aligning brands with powerful sports and combat sports properties, streamers, content and providers, creating win-win collaborations that elevate visibility, engagement, and long-term brand loyalty.
Core Services
Sponsorship Development & Sales
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Identify and secure strategic brand sponsors for sports teams, leagues, or fight promotions.
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Customize packages for naming rights, jersey/logo placement, arena branding, digital integrations, and broadcast rights
Brand Activation & Campaign Management
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Plan and execute experiential marketing campaigns around sponsored events (e.g., pop-ups, fan zones, meet-and-greets).
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Leverage social media and digital platforms to amplify reach and engagement.
Corporate Partnership Strategy
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Align corporate goals with sports audiences for mutually beneficial partnerships.
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Provide long-term growth strategy across multiple sports properties or leagues.
Athlete & Influencer Integration
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Pair brands with individual athletes or combat sports figures for endorsements and brand ambassadorships.
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Coordinate product placements and social media content partnerships.​
Analytics & ROI Tracking
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Provide detailed reporting on sponsorship performance (reach, engagement, conversion).
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Use data to optimize ongoing campaigns and justify brand investment.